Snapchat is No Threat to Facebook – New Study Reveals
Growth trends and mounting claims over the years have suggested that Snapchat poses a major threat to Facebook. Barely 5 years old and Snapchat
September 14,2016
Cameron Francis
Lessons in Entrepreneurship from the $1B Dollar Shave Club Acquisition
A few days ago, Unilever announced that they were buying Dollar Shave Club at a whopping $1B. This is big money for an online razor company that o
August 11,2016
Cameron Francis
Capture Them All: Pokémon Go – The Ultimate Player’s Guide
What app could be more popular than SnapChat? There is a new kid on the block, and its name is Pokémon Go. You might already be familiar wi
July 20,2016
Cameron Francis
The End of Email Marketing? Studies Show Young People are Shifting from Email to Messaging Apps
Advertisers are wary about the shift by young people toward messaging apps from email. Two recent studies have erased doubts about the increasi
April 28,2016
Cameron Francis
Nielsen to Measure Snapchat Ads – What This Means for Your Business
Marketers can now breathe easy as their new digital marketing network Snapchat is rolling out a plan to provide accurate measurements for their ad
April 20,2016
Cameron Francis
Be Warned: Bad Move Sends LinkedIn’s Market Value Plummeting
Until last month, LinkedIn was considered one of Silicon Valley and Wall Street’s super social apps. This was not surprising seeing as it had mu
April 08,2016
Cameron Francis
Don’t Pull a Red Lobster and Drop the Ball on a PR-Marketing Opportunity
Celebrity endorsements have been a tried and true, go-to strategy for marketing companies for decades. We have Britney Spears and Pepsi Cola; M
April 07,2016
Cameron Francis
Over $1 Billion Unlocked for Innovation – What it Means for Your Small Business
Australian Prime Minister Malcolm Turnbull has unlocked over $1 billion to be spent over a period of four years as capital for innovative small b
March 01,2016
Cameron Francis
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